[{"data":1,"prerenderedAt":163},["ShallowReactive",2],{"site-settings":3,"page?slug=lacoste-da-comienzo-a-una-nueva-era-con-la-experiencia-lightclub-en-paris":87},{"gtmID":4,"title":5,"logo":6,"isotipo":7,"favicon":8,"copyright":9,"credits":10,"errorBackground":11,"backgroundMenuMobile":12,"errorText":13,"socials":14,"headerMenu":29,"legals":67,"cookies":74,"footerMenu":78},"G-KMB7D59XPQ","New Media Platform",null,"https://cdn.25gramos.com/wp-content/uploads/2026/08/vector.png","https://cdn.25gramos.com/wp-content/uploads/2026/09/cropped-logo-2.png","V.T.C.C Broadcasting Media © 2026","XXV Generation 2009 - 2026","https://cdn.25gramos.com/wp-content/uploads/2026/06/Group-135-2.webp","#e40b2e","404\r\nPAGE NOT FOUND",[15,20,23,26],{"type":16,"title":17,"slug":6,"isExternal":18,"externalUrl":19},"Link","Instagram",true,"https://www.instagram.com/25gramos/",{"type":16,"title":21,"slug":6,"isExternal":18,"externalUrl":22},"Substack","https://25gramos.substack.com/",{"type":16,"title":24,"slug":6,"isExternal":18,"externalUrl":25},"TikTok","https://www.tiktok.com/@25world",{"type":16,"title":27,"slug":6,"isExternal":18,"externalUrl":28},"YouTube","https://www.youtube.com/25gramos",[30,35,40,59,63],{"type":16,"title":31,"slug":32,"isExternal":33,"externalUrl":6,"sub_items":34},"Home","home",false,[],{"type":36,"title":37,"slug":38,"isExternal":33,"sub_items":39},"Category","Noticias","noticias",[],{"type":16,"title":41,"slug":42,"isExternal":33,"externalUrl":6,"sub_items":43},"Curated by","button",[44,47,50,53,56],{"type":36,"title":45,"slug":46,"isExternal":33},"Editorial","editorial",{"type":36,"title":48,"slug":49,"isExternal":33},"Artículos","articulos",{"type":36,"title":51,"slug":52,"isExternal":33},"Entrevistas","entrevistas",{"type":36,"title":54,"slug":55,"isExternal":33},"Crónicas","cronicas",{"type":36,"title":57,"slug":58,"isExternal":33},"Last Night","last-night",{"type":16,"title":60,"slug":61,"isExternal":33,"externalUrl":6,"sub_items":62},"Nosotros","about",[],{"type":16,"title":64,"slug":65,"isExternal":33,"externalUrl":6,"sub_items":66},"Contacto","contacto",[],[68,71],{"type":16,"title":69,"slug":70,"isExternal":33,"externalUrl":6},"Política de privacidad","politica-de-privacidad",{"type":16,"title":72,"slug":73,"isExternal":33,"externalUrl":6},"Política de cookies","politica-de-cookies",{"text":75,"accept":76,"reject":77},"\u003Cp>Sí, utilizamos cookies. Y sí, era obvio. Cierra esta pestaña si ya sabes de que va todo esto, si no lo mejor será que \u003Ca href=\"/politica-de-cookies\" target=\"_blank\" rel=\"noopener\">te informes\u003C/a>.\u003C/p>\n","Aceptar","Rechazar",[79,80,83,86],{"type":16,"title":60,"slug":61,"isExternal":33,"externalUrl":6},{"type":16,"title":81,"slug":82,"isExternal":33,"externalUrl":6},"Agencia","agencia",{"type":16,"title":84,"slug":85,"isExternal":33,"externalUrl":6},"Publicidad","publicidad",{"type":16,"title":64,"slug":65,"isExternal":33,"externalUrl":6},{"id":88,"layout":89,"title":90,"featured_image":91,"hero":6,"cat_names":99,"credits":100,"hideHero":6,"content":93,"gallery":101,"builder":102,"type":103,"old_builder":104,"place_the_title_below":6,"hide_title_in_post":6,"backgroundColor":6,"textColor":6,"seo":143,"previous_post":145,"next_post":154},214170,"Default","Lacoste da comienzo a una nueva era con la experiencia LightClub en París",{"image":92,"alt":93,"width":94,"height":95,"aspectRatio":96,"size":6,"srcset":97,"sizes":98,"videoUrl":6},"https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-lightclub.png","",1024,647,1.5826893353941267,"https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-lightclub-300x190.png 300w, https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-lightclub-768x485.png 768w, https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-lightclub.png 1024w","(max-width: 300px) 100vw, 300px","Crónicas, Noticias","Alber Montalvá / 20.03.2025",[],[],"post",[105,109,113,116,118,120,122,129,131,134,137],{"layout":106,"titulo":93,"noposter":107,"media":108},"fullwidth","https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-lightclub-header.mp4",{"image":6,"videoUrl":107},{"layout":110,"text":111,"color":112,"white_text":18},"wysiwig","\u003Cp class=\"p1\" style=\"text-align: center;\">Lacoste marcó otro hito en su transformación con la presentación del Lacoste Lightclub, un evento celebrado en París con el que la firma francesa daba la bienvenida a su última apuesta en zapatillas, las L003 Neo Shot.\u003C/p>\n\u003Cp class=\"p1\" style=\"text-align: center;\">El modelo busca encapsular la esencia de la marca, logrando equilibrar un diseño vanguardista y contemporáneo con la herencia deportiva y todos aquellos elementos que han convertido a Lacoste en una firma reconocida por todos.\u003C/p>\n","#d66534",{"layout":106,"titulo":93,"noposter":114,"media":115},"https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-1.mp4",{"image":6,"videoUrl":114},{"layout":110,"text":117,"color":112,"white_text":18},"\u003Cp class=\"p1\" style=\"text-align: center;\">Este lanzamiento es un paso hacia el futuro, redefiniendo el papel de Lacoste en la cultura contemporánea sin renunciar a sus raíces, a medio camino entre lo referencial y lo disruptivo, con las nuevas zapatillas como símbolo de esta transformación.\u003C/p>\n\u003Cp class=\"p1\" style=\"text-align: center;\">El evento tenía lugar en un espacio multidisciplinar, una instalación donde el arte, la música y la moda se dieron la mano en una atmósfera futurista. En la planta inferior podíamos encontrar las diferentes versiones y combinaciones de color de las L003 Neo Shot, mientras que en pisos superiores se ofrecían diferentes experiencias inmersivas de la mano de diferentes artistas y colectivos.\u003C/p>\n",{"layout":110,"text":119,"color":112,"white_text":33},"\u003Cblockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https://www.instagram.com/reel/DHbFmIJC8yK/?utm_source=ig_embed&utm_campaign=loading\" data-instgrm-version=\"14\">\n\u003Cdiv style=\"padding: 16px;\">\n\u003Cp> \u003C/p>\n\u003Cdiv style=\"display: flex; flex-direction: row; align-items: center;\">\n\u003Cdiv style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\">\u003C/div>\n\u003Cdiv style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n\u003Cdiv style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\">\u003C/div>\n\u003Cdiv style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\">\u003C/div>\n\u003C/div>\n\u003C/div>\n\u003Cdiv style=\"padding: 19% 0;\">\u003C/div>\n\u003Cdiv style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\">\u003C/div>\n\u003Cdiv style=\"padding-top: 8px;\">\n\u003Cdiv style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Ver esta publicación en Instagram\u003C/div>\n\u003C/div>\n\u003Cdiv style=\"padding: 12.5% 0;\">\u003C/div>\n\u003Cdiv style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n\u003Cdiv>\n\u003Cdiv style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\">\u003C/div>\n\u003Cdiv style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\">\u003C/div>\n\u003Cdiv style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\">\u003C/div>\n\u003C/div>\n\u003Cdiv style=\"margin-left: 8px;\">\n\u003Cdiv style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\">\u003C/div>\n\u003Cdiv style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\">\u003C/div>\n\u003C/div>\n\u003Cdiv style=\"margin-left: auto;\">\n\u003Cdiv style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\">\u003C/div>\n\u003Cdiv style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\">\u003C/div>\n\u003Cdiv style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\">\u003C/div>\n\u003C/div>\n\u003C/div>\n\u003Cdiv style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n\u003Cdiv style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\">\u003C/div>\n\u003Cdiv style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\">\u003C/div>\n\u003C/div>\n\u003Cp> \u003C/p>\n\u003Cp style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\">\u003Ca style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https://www.instagram.com/reel/DHbFmIJC8yK/?utm_source=ig_embed&utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">Una publicación compartida de VEINTICINCO (@25gramos)\u003C/a>\u003C/p>\n\u003C/div>\n\u003C/blockquote>\n\u003Cp>\u003Cscript async src=\"//www.instagram.com/embed.js\">\u003C/script>\u003C/p>\n",{"layout":110,"text":121,"color":112,"white_text":18},"\u003Cp style=\"text-align: center;\">Desde Canyaon, la mente creativa detrás de piezas únicas y que ofreció su visión única de la nueva silueta en una versión one-of-one, hasta el director de movimiento Ablaye Biharim, que dejó a todo el mundo boquiabierto con su performance de luces vistiendo un traje diseñado por Clara Daguin, pasando por los artistas musicales Smino, Sienna Spiro, Jolagreen23 en un show curado por el estudio alemán ColorsxStudio o Brian Tornay, destinado a dejar huella en la escena digital y que llevó a cabo un workshop en el que pudieron participar diferentes creativos.\u003C/p>\n",{"layout":106,"titulo":93,"noposter":33,"media":123},{"image":124,"alt":93,"width":125,"height":126,"aspectRatio":127,"size":6,"srcset":128,"sizes":98,"videoUrl":33},"https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-1.png",1080,150,7.2,"https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-1-300x42.png 300w, https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-1-1024x142.png 1024w, https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-1-768x107.png 768w, https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-1.png 1080w",{"layout":110,"text":130,"color":112,"white_text":18},"\u003Cp style=\"text-align: center;\">El lanzamiento de las nuevas L003 Neo Shot fue la excusa para poder vivir de primera mano la evolución de Lacoste, un avance de todo lo que está por venir por parte de una firma que se encuentra en búsqueda de la versión más experimental y ambiciosa de su historia, apoyando al talento más joven, empujando todas las posibilidades y creciendo a la máxima velocidad.\u003C/p>\n",{"layout":106,"titulo":93,"noposter":132,"media":133},"https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-3.mp4",{"image":6,"videoUrl":132},{"layout":106,"titulo":93,"noposter":135,"media":136},"https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-5.mp4",{"image":6,"videoUrl":135},{"layout":106,"titulo":93,"noposter":33,"media":138},{"image":139,"alt":93,"width":125,"height":140,"aspectRatio":141,"size":6,"srcset":142,"sizes":98,"videoUrl":33},"https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-footer-1.png",163,6.625766871165644,"https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-footer-1-300x45.png 300w, https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-footer-1-1024x155.png 1024w, https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-footer-1-768x116.png 768w, https://cdn.25gramos.com/wp-content/uploads/2025/03/lacoste-footer-1.png 1080w",{"og_title":90,"og_description":144,"og_image":92},"Así fue el evento de presentación de las nuevas L003 Neo Shot.",{"id":146,"title":147,"slug":148,"featured_image":149},214161,"adidas tira de nostalgia con el lanzamiento de las nuevas Predator +TEAMGEIST","adidas-tira-de-nostalgia-con-el-lanzamiento-de-las-nuevas-predator-teamgeist",{"image":150,"alt":93,"width":94,"height":151,"aspectRatio":152,"size":6,"srcset":153,"sizes":98,"videoUrl":6},"https://cdn.25gramos.com/wp-content/uploads/2025/03/adidas-tira-de-nostalgia-con-el-lanzamiento-de-las-nuevas-predator-teamgeist-25gramos-7.jpg",572,1.7902097902097902,"https://cdn.25gramos.com/wp-content/uploads/2025/03/adidas-tira-de-nostalgia-con-el-lanzamiento-de-las-nuevas-predator-teamgeist-25gramos-7-300x168.jpg 300w, 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