[{"data":1,"prerenderedAt":167},["ShallowReactive",2],{"site-settings":3,"page?slug=on-desembarca-en-el-futbol-acompanado-de-pesos-pesados":87},{"gtmID":4,"title":5,"logo":6,"isotipo":7,"favicon":8,"copyright":9,"credits":10,"errorBackground":11,"backgroundMenuMobile":12,"errorText":13,"socials":14,"headerMenu":29,"legals":67,"cookies":74,"footerMenu":78},"G-KMB7D59XPQ","New Media Platform",null,"https://cdn.25gramos.com/wp-content/uploads/2026/08/vector.png","https://cdn.25gramos.com/wp-content/uploads/2026/09/cropped-logo-2.png","V.T.C.C Broadcasting Media © 2026","XXV Generation 2009 - 2026","https://cdn.25gramos.com/wp-content/uploads/2026/06/Group-135-2.webp","#e40b2e","404\r\nPAGE NOT FOUND",[15,20,23,26],{"type":16,"title":17,"slug":6,"isExternal":18,"externalUrl":19},"Link","Instagram",true,"https://www.instagram.com/25gramos/",{"type":16,"title":21,"slug":6,"isExternal":18,"externalUrl":22},"Substack","https://25gramos.substack.com/",{"type":16,"title":24,"slug":6,"isExternal":18,"externalUrl":25},"TikTok","https://www.tiktok.com/@25world",{"type":16,"title":27,"slug":6,"isExternal":18,"externalUrl":28},"YouTube","https://www.youtube.com/25gramos",[30,35,40,59,63],{"type":16,"title":31,"slug":32,"isExternal":33,"externalUrl":6,"sub_items":34},"Home","home",false,[],{"type":36,"title":37,"slug":38,"isExternal":33,"sub_items":39},"Category","Noticias","noticias",[],{"type":16,"title":41,"slug":42,"isExternal":33,"externalUrl":6,"sub_items":43},"Curated by","button",[44,47,50,53,56],{"type":36,"title":45,"slug":46,"isExternal":33},"Editorial","editorial",{"type":36,"title":48,"slug":49,"isExternal":33},"Artículos","articulos",{"type":36,"title":51,"slug":52,"isExternal":33},"Entrevistas","entrevistas",{"type":36,"title":54,"slug":55,"isExternal":33},"Crónicas","cronicas",{"type":36,"title":57,"slug":58,"isExternal":33},"Last Night","last-night",{"type":16,"title":60,"slug":61,"isExternal":33,"externalUrl":6,"sub_items":62},"Nosotros","about",[],{"type":16,"title":64,"slug":65,"isExternal":33,"externalUrl":6,"sub_items":66},"Contacto","contacto",[],[68,71],{"type":16,"title":69,"slug":70,"isExternal":33,"externalUrl":6},"Política de privacidad","politica-de-privacidad",{"type":16,"title":72,"slug":73,"isExternal":33,"externalUrl":6},"Política de cookies","politica-de-cookies",{"text":75,"accept":76,"reject":77},"\u003Cp>Sí, utilizamos cookies. Y sí, era obvio. Cierra esta pestaña si ya sabes de que va todo esto, si no lo mejor será que \u003Ca href=\"/politica-de-cookies\" target=\"_blank\" rel=\"noopener\">te informes\u003C/a>.\u003C/p>\n","Aceptar","Rechazar",[79,80,83,86],{"type":16,"title":60,"slug":61,"isExternal":33,"externalUrl":6},{"type":16,"title":81,"slug":82,"isExternal":33,"externalUrl":6},"Agencia","agencia",{"type":16,"title":84,"slug":85,"isExternal":33,"externalUrl":6},"Publicidad","publicidad",{"type":16,"title":64,"slug":65,"isExternal":33,"externalUrl":6},{"id":88,"layout":89,"title":90,"featured_image":91,"hero":99,"cat_names":100,"credits":101,"hideHero":33,"content":93,"gallery":102,"builder":103,"type":143,"old_builder":144,"place_the_title_below":33,"hide_title_in_post":33,"backgroundColor":93,"textColor":93,"seo":145,"previous_post":147,"next_post":157},239216,"Default","On desembarca en el fútbol acompañado de pesos pesados",{"image":92,"alt":93,"width":94,"height":95,"aspectRatio":96,"size":6,"srcset":97,"sizes":98,"videoUrl":6},"https://cdn.25gramos.com/wp-content/uploads/2026/09/on-mbappe-vtcc.jpeg","",1638,1050,1.56,"https://cdn.25gramos.com/wp-content/uploads/2026/09/on-mbappe-vtcc-300x192.jpeg 300w, https://cdn.25gramos.com/wp-content/uploads/2026/09/on-mbappe-vtcc-1024x656.jpeg 1024w, https://cdn.25gramos.com/wp-content/uploads/2026/09/on-mbappe-vtcc-768x492.jpeg 768w, https://cdn.25gramos.com/wp-content/uploads/2026/09/on-mbappe-vtcc-1536x985.jpeg 1536w, https://cdn.25gramos.com/wp-content/uploads/2026/09/on-mbappe-vtcc-1200x769.jpeg 1200w, https://cdn.25gramos.com/wp-content/uploads/2026/09/on-mbappe-vtcc.jpeg 1638w","(max-width: 300px) 100vw, 300px",{"image":92,"alt":93,"width":94,"height":95,"aspectRatio":96,"size":6,"srcset":97,"sizes":98,"videoUrl":6},"Deporte, Noticias","Alber Montalvá / 21.09.2026",[],[104,107,124],{"layout":105,"text":106},"text","\u003Cdiv class=\"wpb_text_column wpb_content_element \">\n\u003Cdiv class=\"wpb_wrapper\">\n\u003Cp> \u003C/p>\n\u003C/div>\n\u003C/div>\n\u003Cdiv class=\"divider-wrap\">\u003C!-- wp:paragraph -->\u003Cstrong>On\u003C/strong> ha anunciado su entrada oficial en el mundo del fútbol con \u003Cstrong>Mbappé\u003C/strong> como atleta principal y embajador global de la marca. Pero ojo, que no queda ahí: \u003Cstrong>Thierry Henry\u003C/strong> – que jugó un papel principal en el fichaje del propio \u003Cstrong>Mbappé\u003C/strong> – ha sido anunciado como director del área de fútbol \u003Cstrong>supervisando el crecimiento estratégico\u003C/strong>, las relaciones con los futbolistas y la dirección de producto de toda la división.\u003C/p>\n\u003Cp>\u003C!-- /wp:paragraph --> \u003C!-- wp:paragraph -->\u003Cstrong>Mbappé\u003C/strong> trabajará directamente con los equipos de desarrollo de producto para refinar el calzado y el equipamiento que la firma suiza tiene pensado poner en el mercado durante los próximos meses, especialmente alrededor de la tecnología \u003Cstrong>LightSpray\u003C/strong>, con la que buscan revolucionar la forma en la que se construye la parte superior de las botas.\u003C/p>\n\u003Cp>\u003C!-- /wp:paragraph --> \u003C!-- wp:paragraph -->\u003Cstrong>Sydney Schertenleib\u003C/strong> también se une al proyecto para co-desarrollar producto específico para el fútbol femenino, incluida desde el primer día para que el segmento evolucione en base a las necesidades específicas de las jugadoras y que no se trate de una simple adaptación del producto masculino.\u003C/p>\n\u003Cp>\u003C!-- /wp:paragraph -->\u003C/div>\n",{"layout":108,"items":109},"medias",[110,117],{"image":111,"alt":93,"width":112,"height":113,"aspectRatio":114,"size":6,"srcset":115,"sizes":116,"videoUrl":6,"text":93},"https://cdn.25gramos.com/wp-content/uploads/2026/09/on-mbappe-vtcc-6.jpg",1170,1462,0.8002735978112175,"https://cdn.25gramos.com/wp-content/uploads/2026/09/on-mbappe-vtcc-6-240x300.jpg 240w, https://cdn.25gramos.com/wp-content/uploads/2026/09/on-mbappe-vtcc-6-819x1024.jpg 819w, https://cdn.25gramos.com/wp-content/uploads/2026/09/on-mbappe-vtcc-6-768x960.jpg 768w, https://cdn.25gramos.com/wp-content/uploads/2026/09/on-mbappe-vtcc-6.jpg 1170w","(max-width: 240px) 100vw, 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